Marketing Manager

Душанбе
Опубликовано: 12.02.2018 20:58 Номер объявления: 2347240

FINCA International (www.finca.org), one of the world’s leading microfinance institutions, provides financial services to more than 1.6 million low income entrepreneurs through 21 subsidiaries with operations in urban, per-urban and rural areas in Africa, Eurasia, Latin America and the Greater Middle East.

FINCA Tajikistan (www.finca.tj) is a licensed Microcredit Deposit Organization serving entrepreneurs in Tajikistan through lasting solutions that help people build assets, create jobs and raise their standard of living.

Title: MARKETING MANAGER

Organization: Microcredit Deposit Organization FINCA Tajikistan

Deadline: February 28, 2018

Reports to: Chief operations officer

Goal:

Marketing manager coordinates the development of an annual marketing strategy and positions FINCA Tajikistan as a transparent organization with best practices and strongly client focused.

Main Responsibilities:

Define the business plan and marketing plan for each product and service in portfolio.

Define and support each product and service of the institution based on institution priority and develop appropriate marketing tactics to achieve strategic objectives.

Conduct or oversee the implementation of qualitative and quantitative research methods to inform marketing strategy and operations in order to meet performance and strategic objectives.

Develop and monitor marketing campaigns (across all relevant media such as advertising, sales promotions etc.) and analyze their impact in coordination with operations.

Develop web and social media strategies for local communications as well as ensure compliance with international web standards. Also, responsible for the deployment and ongoing maintenance of the content of websites.

Ideal profile (skills and qualifications):

University degree in Marketing, Communication, Management or Economics;

5-7+ years of experience in marketing or communications in consumer marketing and or financial sector, experience in marketing research;

Experience in development of business plans and marketing plans/strategy and tactics;

Knowledge of branding and design techniques and tools;

Knowledge of various types of communications and media tactics & distribution. Digital Marketing experience is a plus;

Line manager experience;

Written and spoken fluency in English and local language.

The company offers a challenging job in a multinational organization, work across the global network! Please submit your resume detailing all work experience, educational qualifications and expected salary level to the following address: FINCA MDO LLC, 734060 Dushanbe, 9 Jabbor Rasulov Str. or e-mail: hr@finca.tj (Please indicate title of position applied in the subject line).

Thanks for your interest in our company! Only shortlisted candidates will be contacted.

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